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ModelCo Special Offer: The Only Thing You Should Fake On Holiday Is Your Tan


Beauty Is More Than Just A Product, It's A Feeling. ModelCo Is Trailblazing For Global Good And Inviting You To Become Part Of Its Movement.

To Shop Now Visit Our Valued Travel Partner ModelCo:

It was ModelCo which sparked the movement of feeling confident in your own skin, in the comfort of your most real you with products that enhanced rather than masked. It reshaped how people tanned at home, with the world-first Tan Airbrush In a Can; flawless results in the comfort of your own home, minus the having-to-get-nude-in-front-of-someone-else part.  

18 years on, and ModelCo has helped beauty lovers alike, achieve their best lashes yet without the fuss of extensions, plumped lips without injections, and simplified self-tanning so much so we don’t have to think twice about the process to get to the golden result. High-fi looks, to lo-fi effortless glam was simple for us, and we wanted it to be simple for you too.

Almost instantly, the brand became widely known and loved for on-trend colour cosmetics, simple-but-smart, natural skincare, and award-winning self-tanning solutions. It has created exclusive, limited-edition collections with muses including Elle Macpherson, Rosie Huntington-Whiteley and Hailey Baldwin. And thanks to all this support plus that of our original retailers like Colette in Paris, Sephora and New York’s Henri Bendel – ModelCo has managed to paint the world pink.

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